2024 Olympic Games Table Tennis Sponsors

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Who sponsors the Olympic Games and who are the 2024 Olympic Games Table Tennis sponsors? Find out here...

 By Martin Hughes
 Owner and Editor

Olympic Rings

The Olympic Games are famous for not having any advertising on the field of play.

So does that mean there are no sponsors for the Olympics?

Certainly not!

Here's why...

Ever since the Olympic Movement was founded in 1894, it has depended on partnerships with the business community to help stage the Olympic Games.

And they're even more important today than ever before.

Commercial partnerships are the driving force behind the promotion, financial security and stability of the Olympic Movement.

This was made clear by Jacques Rogge, President of the International Olympic Committee from 2001–2013, who said...

"Without the support of the business community, without its technology, expertise, people, services, products, telecommunications, its financing - the Olympic Games could not and cannot happen. Without this support, the athletes cannot compete and achieve their very best in the world's best sporting event."

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Olympic Games Sponsors

The International Olympic Committee's (IOC) commercial programme has four main objectives...

  1. To create long-term commercial relationships to ensure the financial stability of the Olympic Movement

  2. To ensure that the largest possible audience around the world can view and experience the Olympic Games via a variety of broadcast platforms

  3. To ensure appropriate distribution of revenue throughout the Olympic Movement, including future Organising Committees, National Olympic Committees, International Federations and other recognised organisations

  4. To preserve the special character of the Olympic Games, to protect and promote the Olympic image and ideals throughout the world, and to work with all marketing partners to enhance Olympism

The IOC is also committed to the following...

  1. No 'field of play' advertising - The Olympic Games are the only major sporting event in the world where there is no advertising in the stadium or on the athletes

  2. Clean telecast by Olympic Games rights-holding broadcasters

  3. Restricted number of corporate sponsorships

Therefore, the IOC has several different levels of sponsorship for the Olympics.


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Levels of Sponsors

The Olympic Games reaches billions of people in over 200 countries and territories throughout the world and revenue generated by commercial sponsorships account for more than 40% of Olympic revenues.

Each level of sponsorship entitles companies to different marketing rights in various regions, category exclusivity, and the use of designated Olympic images and marks.

The top level of sponsorship for the Paris 2024 Olympic Games consists of 14 companies who have worldwide sponsorship rights.

These are organised and managed by the IOC.

Then there are additional (lower) levels of sponsorship which are managed by the host city, under the direction of the IOC.

These are domestic sponsorship programmes which grant marketing rights within the host country or territory only.

Here are the Paris 2024 Olympic Games sponsors...

2024 Olympic Games Sponsors 2024 Olympic Games Sponsors

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2024 Olympic Games Table Tennis Sponsors

International Sports Federations (IFs) are the governing bodies that supervise a sport at international level ... so for table tennis that's the International Table Tennis Federation (ITTF).

The ITTF organise sponsors for their events and awarded contracts to table tennis companies for the table tennis tables, table tennis balls, and the floor covering at the 2024 Olympic Games.


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Table Tennis Table Sponsor

Double Happiness (DHS) logo

Shanghai Double Happiness (DHS), one of the world's most innovative table tennis equipment manufacturers, will supply the tables and nets for the 2024 Olympic and Paralympic Games.

Shanghai Double Happiness (DHS) are a Chinese company.

Double Happiness table tennis table

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Table Tennis Ball Sponsor

Double Fish logo

Chinese sports equipment manufacturer Guangzhou Double Fish Sports Group (Double Fish) will be the supplier of table tennis balls at the Olympic and Paralympic Games.

Double Fish table tennis balls

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Table Tennis Flooring Sponsor

Hebei Enlio Sports Goods Company Ltd (Enlio) will supply the table tennis flooring at the Olympic and Paralympic Games.

Enlio are a Chinese company.

Enlio flooring

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MORE PAGES ABOUT
MAJOR TABLE TENNIS TOURNAMENTS
For more information about table tennis at the Olympic Games, take a look at my other articles...

Olympic Games

Click here to show/hide all pages about the Olympic Games

2024 Olympic Games - Paris, France

2020 Olympic Games - Tokyo, Japan

2016 Olympic Games - Rio de Janeiro, Brazil

2012 Olympic Games - London, England

2008 Olympic Games - Beijing, China

2004 Olympic Games - Athens, Greece

 

 

Other Major Tournaments

World Championships

Click here to show/hide all pages about the World Championships

2024 World Team Championships - Busan, South Korea

2023 World Championships - Durban, South Africa

2022 World Team Championships - Chengdu, China

2021 World Championships - Houston, USA

2020 World Team Championships - Busan, South Korea

2019 World Championships - Budapest, Hungary

2018 World Team Championships - Halmstad, Sweden

2017 World Championships - Dusseldorf, Germany

2016 World Team Championships - Kuala Lumpur, Malaysia

2015 World Championships - Suzhou, China

2014 World Team Championships - Tokyo, Japan

2013 World Championships - Paris, France

2012 World Team Championships - Dortmund, Germany

2011 World Championships - Rotterdam, Netherlands

2010 World Team Championships - Moscow, Russia

2009 World Championships - Yokohama, Japan

 

ITTF World Tour

Click here to show/hide all pages about the ITTF World Tour

 

World Cup

Click here to show/hide all pages about the World Cup

 

European Championships

Click here to show/hide all pages about the European Championships

2022 European Championships - Munich, Germany

2020/21 European Championships - Warsaw, Poland

2019 European Championships - Nantes, France

2018 European Championships - Alicante, Spain

2017 European Championships - Luxembourg, Luxembourg

2016 European Championships - Budapest, Hungary

2015 European Championships - Russia, Ekaterinburg

2014 European Championships - Lisbon, Portugal

2013 European Championships - Schwechat, Austria

2012 European Championships - Herning, Denmark

2011 European Championships - Gdansk/Sopot, Poland

2010 European Championships - Ostrava, Czech Republic

2009 European Championships - Stuttgart, Germany

2008 European Championships - St Petersburg, Russia

 

Commonwealth Games

Click here to show/hide all pages about the Commonwealth Games

 

Table Tennis Events Calendars

Click here to show/hide all pages about Table Tennis Events Calendars

 

Table Tennis Officials

World Rankings


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